Wednesday, June 11, 2008

McAfee Site Advisor Run Amuck

You too, ehh?

The good news is, your not alone.

Yes, thousands of small business web site owners are shaking their heads wondering how in the world McAfee Site Advisor can ruin it's business by rating it as a malicious web site. And now they are wondering how in the world Yahoo can simply put its head in the sand when it comes to the inaccurate ratings they publish in their search results. For me, the site that I have spent eight back-breaking years buidling is now being torn down by a false positive RED rating (for supposed spamminess) by Site Advisor (happily and blindly republished by Yahoo) and a McAfee support team that won't act.

Do these sound familiar?... inaccurate ratings, inconsistent ratings, non-responsive customer service from McAfee and Yahoo, no published standards for site advisor testing, and a healthy dose of unthoughtful, inconsistent and just plain bad advice from their "support" team?

If you have dealt with a negative Site Advisor rating on your site, please post a comment below. What happened? Did they resolve your complaint? If so, what did you do? How long did it take? If you are like me, you haven't gotten anywhere with McAfee or Yahoo, despite your best efforts. If that is your case, please post below or email me at

Perhaps together we can wake up the sleeping giants.

Head of the Class
(name removed to protect the innocent)